Season of Wrath
Wrath: poster, motion graphic and website prototype.
A pro bono transmedia campaign, designed to promote the theatrical season of Wrath. A series of plays based on the songs of Warren Maxwell, presented by Bats theatre. This project responds to the ideas of Koha (a gift freely given).
The transmedia campaign aims to engage with various communities, particularly fans of theatre
and (or) Warren Maxwell, connecting communities with our client; Bats theatre & Warren Maxwell.
To promote the season of Wrath our transmedia campaign uses three different communication media: Posters, Instagram advertisement and a mobile website.
and (or) Warren Maxwell, connecting communities with our client; Bats theatre & Warren Maxwell.
To promote the season of Wrath our transmedia campaign uses three different communication media: Posters, Instagram advertisement and a mobile website.
Using a multiple media approach encounters people in different contexts, we have designed to engage and provide necessary communication to audiences in these different contexts. Across the transmedia campaign a flexible visual system is used to be identifiable across multiple media and built upon a narrative, reflecting some of the key themes and ideas inspired by Warren Maxwell’s music.